Pressrelease

The Finnish alcohol monopoly ALKO has now released its sales figures for 2020: German wine has gained market share again. Last year, 20.2 % of all white wines sold in Finland came from Germany! Since 2013, the market share has grown year after year from 11.2 % onwards.

The German Wine Institute (DWI) and the British market research institute Wine Intelligence intensify their cooperation in 2021. In a joint effort starting february 25th the institutes offer wine producers interested in exporting one-hour online seminars on specific markets. The monthly seminars will - as a rule - take place on the last Thursday of...

For the third time in this wine year the thermometer dropped to minus seven degrees Celsius and below. Winegrowers again had the chance to harvest frozen grapes for the production of ice wine.

Since the beginning of this year, two new teams have been running the Wines of Germany agencies in Denmark and Sweden.

Through a series of high-profile measures, the German Wine Institute (DWI) was once again able to significantly increase its media presence and thus the awareness of wines from the 13 German growing regions.

Germans drank an average of 0.6 litres more wine per person in the past wine year (August 1, 2019 - July 31, 2020), than in the previous year.

As part of this year's annual meeting in Shanghai, active importers, retailers, restaurants and certified wine teachers who made a major contribution to the promotion of German wines in 2020 were honored

German wines have a natural advantage when it comes to harmony with selected Asian dishes. Their lighter alcohol content, freshness and elegance make them the perfect accompaniment.

In Norway, German white wine is not only market leader, but it could even extend its already amazing market share from 27.5 to 28 percent in 2020.

Germany's 15 best sparkling wines on the Danish market have been selected from 61 wines. Those made from Riesling rated highly, but those made from traditional grape varieties used to produce champagne also won acclaim in the Best German Sekt Denmark 2020 awards.